Suppliers form a huge chunk of DMA Membership and all a supplier really cares about is the company booth at the annual convention and other DMA clambakes. It’s about making contacts to grow business.

Where do suppliers stand on the Gerry Pike rebellion? We’ll never know. None of them will say an anti-DM-management word in public. Why not?

It’s possible they don’t care.

On the other hand, there seems to be an underground trembling that if they don’t toe the management line their booths will be moved to Siberia at the back of the hall, permanently. Have they been threatened? No. Are they worried anyway? Probably.

On the other other hand, if suppliers’ buyers stop attending DMA events, booths will be a waste of time and money no matter where they’re set up.